Tourists will be offered online tours in Korea, discounts and bonuses from hotels and airlines, as well as discount coupons for online purchases of popular Korean goods.
The Ministry of Culture, Sports and Tourism of South Korea and Visit Korea of Foreigners will host the Korea Grand Sale 2021 from January 14 to February 28, 2021, a culture and tourism festival for foreigners.
The annual Korean Tourism and Culture Online Fair will last 46 days and will be held online due to the pandemic. The 2021 festival will kick off with an online concert by K-Pop group OH MY GIRL.
According to the Moscow office of the National Tourism Organization of Korea (NOTK), various offers and programs have been prepared for foreign tourists at the online festival.
For those who join such programs online, there are also special discount coupons. In addition, within the framework of the festival, a campaign with the hashtag #Share_Your_Korea will be launched on social networks, designed to attract the attention of foreigners and encourage them to participate in social networks, as well as on the Internet. Korean Wave star Eric Nam will be the online guide for the 2021 Korea Grand Sale. He will talk about Korean K-Pop music, Korean beauty, fashion, cuisine and cultural heritage, videos will be streamed on YouTube and tvN Asia. The National Tourism Organization of Korea invites everyone interested in tourism in South Korea and Korean culture to visit the official website of the festival: en.koreagrandsale.co.kr.
Source of information: ATOR